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Dealing with Blank and N/A values

I decided to delete the rows with Blank Values since it was not even 1% of the total Data Rows. But, I am not understanding how to deal with the N/A Values in the Column Market Category. Please confirm how to deal with N/A Value in the dataset. These are approx 30% of the total Total rows in the column Market category. Can we leave them as it is or something needs to be done(Replacing them with most frequent value)?